How to Browse, Review & Join Brand Campaigns

1. How Brand Campaigns Work on Kpugi

On Kpugi, brand campaigns are open to every creator with a connected social account. You do not need thousands of followers or agency connections to start earning.

Here is the simple dynamic:

• Brands provide the content: The brand supplies the ready-to-post video, promotional flyer, or suggested caption.
• You provide the reach: You post the brand's creative to your audience on TikTok, Instagram, X (Twitter), YouTube Shorts, or Facebook.
• You get paid for views: When your post accumulates verified organic views, your earnings are deposited directly into your bank account.

2. Browsing Campaigns on Your Dashboard

When you log into your Creator Dashboard, you can browse all active campaigns. Each campaign card shows:

• Rate per 1,000 Views (CPM): The money you make for every 1,000 verified views (for example, N5,000 per 1,000 views).
• Creative Format: Tells you whether the brand provided a Video (9:16 vertical video), an Image / Flyer, or Promotional Copy.
• Eligible Platforms: Which social networks you can post on (TikTok, Instagram, X, YouTube, or Facebook).
• Budget Availability: A visual progress bar showing how much of the brand's budget remains open for creators.
• Creator View Cap (If any): Some brands set a maximum view cap per creator (e.g. 25,000 views) to spread their budget among multiple participants.

3. Inspecting the Campaign Details

Clicking any campaign card opens the Campaign Workspace:

1. Download Brand Assets: Tap to download the pre-made video file or high-resolution promotional image directly to your phone or computer.
2. Copy Suggested Caption: Click the copy button to grab the brand's suggested caption and talking points. You can adjust the wording to sound natural for your followers, but keep the core message clear.
3. Mandatory Brand Handles & Hashtags: Check the exact spelling of required sponsor tags (e.g. @BrandNigeria) and campaign hashtags (e.g. #KpugiDrop).
4. Competitor Exclusions: Make sure you do not feature or mention direct commercial competitors of the brand in your post.

4. How to Join a Campaign

Once you have reviewed the brief and downloaded the creative:

1. Click the Join Campaign button.
2. Select Your Connected Account: A modal will prompt you to choose which of your connected channels you plan to post on (e.g. your Instagram or TikTok handle).
3. Confirm by clicking Join Campaign.
4. Budget Reservation: Kpugi immediately reserves your slot from the brand's funded budget so nobody else can take your spot while you are publishing.

5. What if You Change Your Mind? (Unjoining)

If you join a campaign but decide you are unable to post:

• Simply open the campaign workspace and click Unjoin Campaign & Release Slot.
• This immediately frees up the reserved budget for other creators in the community and keeps your account standing clean.

6. Publishing & Next Steps

Once you hit publish on your social account:

• Ensure your post is set to Public (not Private or Friends Only).
• Copy your live post URL.
• Paste it into the submission box on your campaign workspace to start your 60-minute organic growth window.